This podcast episode was recorded as an accompanying audio version of the Dandy Newsletter that was published on January 28, 2020.
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I don’t think it’s possible to find the ideal workflow, the ideal computer, or well, the ideal anything. That’s not going to stop me from trying. I’ve used the G Suite service for my business needs for a long time, but I’ve come to the conclusion that it’s not really needed for me anymore.
That addiction I’m talking about? Clearly, it’s about not being satisfied with the perfectly acceptable tools I use. I start using something, wonder about what else is out there, and then change it all up. Happens like clockwork. On the other hand, we get to talk about using shiny new and useful services. That’s always worthwhile.
There’s a brand spankin’ new blog post waiting for you. It’s called, Quick Tip: Focus on More than Just the Pictures.
Sure, photos and video rule everything online, but if you’re just focusing on those aspects, then you’re missing out on great engagement potential. You could be connecting in deep ways with news fans by focusing on more than just the pictures. Head on over to this blog post to find out what you should be focusing on instead.
We’re wrapping things up with what I’m watching, reading, and listening to this week. It’s a great assortment of media that’s worth your time.
Links to stuff that was mentioned:
The full text
The Dandy Newsletter - 01/28/20
It’s not to Oreos, although the case could be made that there is something going on between me and those too sweet sandwich cookies.
The more I look into the importance of online privacy and security, the more I feel reluctant to trust a company like Google with my business’s emails, documents, and files. I’ve got a G Suite subscription, which gives me access to all their basic services and also throws in an email address with my own subdomain, i.e. firstname.lastname@example.org. On its face, G Suite is a fantastic service. They offer a lot of storage right out of the gate and make it easy to collaborate with others in a professional way. There’s a lot to love and I’ve loved it for a long time.
As I’ve learned more about what you give up when you offer a service your information, I’ve also felt a growing unease with their practices. Thankfully, Facebook isn’t currently in the business of providing email service and document storage. That would just be diabolical. The moment that happens they should be presented with a sternly worded cease and desist letter from every nation in the entire world.
In addition to moving away from Squarespace, I’ll also be moving away from Google products as much as I can. I feel this is possible because I’m such a small business, indeed I’m just one person. Larger teams may not have this luxury. There’ll need to be some exceptions for the time being: there’s not currently any great YouTube alternative (although Vimeo is a tempting option). However, I can get email service from my amazing domain provider and my storage needs can be met with iCloud. I’m all in on Apple with everything else, anyway, so why not make things as easy for myself as possible?
(I’ll note that I’m aware of the recent brouhaha over end-to-end encryption that Apple’s dealing with. I’m not taking Apple’s side in this case and I believe that they need to do better by offering strong encryption for all of their services.)
I do worry that all of these changes I’m making is just optimizing for optimization’s sake.
I’m prone to the sort of behavior that encourages me to keep trying to improve on something even when that something is already working well. G Suite as a service is amazing for my needs, but all bets are off when I start wondering if the tools I use can be better than they currently are. I often wonder if I’m as productive as I can be, if my working space is as clean as it could be, and if I have more things than I could possibly need. Those thoughts are an unfortunate side effect of my interest in minimalism. I’m always trying to look for an answer to the question of “how can I live better with less?”
The other question that’s been popping into my head lately is, “When is it enough for me?” What am I chasing? I don’t believe in the idea of “perfect,” so what am I trying to achieve with ditching Google and donating away loads of clothes and having a desk so pristine that it could be featured in Swedish design magazines? There’s no business workflow I can build or achieve that’ll allow me to finally stop pursuing the idea of “perfect.”
I think I’m addicted to the process of trying to find that ideal workflow.
I realize that I’m probably not alone in this. There are too many people in this world for me to be living on a metaphorical island. There are loads of us out there that are trying to realize their own vision of “perfect.”
What I think we should all understand is that this addiction of ours isn’t helping us reach a point of success in our business or happiness in our lives. Just like with any other addiction, all we’re doing is chasing after the high of making a killer project folder structure or writing the most effective pitch email or nailing down an automation that’ll let us focus on other things. We just gotta have our fix.
I’m working on reminding myself that getting my fix isn’t going to help me live the life I want to live. What’s going to help me live that life is earning just enough money to make that life a reality. Finding a new email service provider is not the key to that future.
All that being said, I’m still going to move away from using Google as much as I possibly can. Not only do I believe that it’ll be better for me, I also believe that it’ll help create a more private and secure environment for anyone who supports Dandy Cat Design.
Instead of creating a perfect Dandy Cat Design, I’m going to work on creating an environment where visitors and fans can read my words, learn something new that improves their lives, and gives them the opportunity to help support my goals.
That’s about as ideal as it gets.
Pictures are only half of the story
There’s a new blog post waiting for you. Huzzah! 🎉
It’s called: Quick Tip: Focus on More than Just the Pictures.
I’m not currently on Instagram, but that doesn’t mean I don’t know what’s going on over there.
...It has a load of pictures, right?
Yeah, bunches of pictures and more Stories than you can shake a stick at. Visuals, visuals, visuals! Nothing but eye candy as far as the eye can see. Makes sense—Instagram was created to be an image-centric social network. It’s the lifeblood of the service.
However, if all you’re doing is posting pictures on there, then you’re doing it wrong.
Just posting pictures on a social network isn’t being very social. There’s boundless opportunity to grow a thriving business on a place like Instagram (or any other new internet flavor), but you’re going to miss out on great growth opportunities if you’re just focused on the images.
Today, I’m talking about three powerful ways to improve your time and influence on Instagram. In a world filled with images, focusing on something as seemingly mundane as text can actually help you out. Click through the link above today to read all about why the images on your Instagram account shouldn’t be your only focus!
If you ever want to throw some suggestions my way, then leave a comment at the end of one of my blog posts. Or heck, reply to this email.
Seriously friend, I'd love to hear from you.
Until next time, stay dandy, cat.
WATCHING: Season 8 of Dexter
LISTENING: Shark Smile by Big Thief
READING: The Affair by Lee Child
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